Thursday, June 12, 2008

The difference between traditional and credit based safelists is...

In a word, traffic.

Well, traffic, yeah, but also motivation for each member of a credit-based safelist to actually OPEN those emails. Unlike the old-fashioned safelists, where the safelist would actually ADVISE their members to "remember to delete the emails in your email account..." Not, "remember to read the emails..." Whew!

Now, a credit-basedd safelist is completely different. Like the traffic exchange concept, in a credit-based safelist, in order to be able to send emails at all, you must first earn credits. And, apart from buying them, the only way to do that is by opening the emails sent to you and clicking on the credit-links.

Voila`! A very in-effectual form of marketing transforms into a VERY effectual form... in some ways much better than Traffic Exchanges. Why is that? Because, unlike traffic exchanges, a marketer has a LOT more control on the email content and does not need to know HTML in order to participate.

Also, sending a new message each day is pretty easy (apart from the whole composing the message business). The only trouble is, so many go about it all wrong... and never see much in the way of results.

That is what the first part of this series is about... understanding what safelist marketing is. This is also covered in my ebook, Tracker Mo's Bootcamp (found in the side-bar), and you can get it much faster -- along with a lot of other great information -- or you can wait until I post it here.

After going over that stuff, I also plan to include a review of all the safelists I use. I may even rank them, too.

Anyway, that's the difference... traffic, effective marketing. Oh, did I mention that, in most cases, safelists also offer free memberships? Traffic Pro List offers a free membership that pays (had to mention it: you don't see that everyday).

More later...